News and news presenting has come a long way. Gone are definitely the scripted times of news reading with news readers, looking like they would go to sleep any moment, would drone on giving the highlights of the days events. The arrival of satellite and cable television changed everything and created the business of news an important money crunching tool. With passing years, news started becoming much more category specific and thus gave rise to more channels that provided entertainment and information in their specific spheres. Sports, entertainment, current affairs, all started to be hosted at their own specific domains and catered to their selected audience.

Sports have always experienced a huge fan base and enthusiasts are always interested in sourcing more knowledge about their preferred sports. Several media giants went ahead into several alliances to achieve greater coverage of sports events that were being held in areas beyond their network and began broadcasting them on their networks.

This gave them a larger viewership that translated into higher revenues. Gradually from being broadcasters of live or recorded games, these sports channels developed programs that covered everything and anything that one needed to know in the world of sports. Now sports channels have dedicated news channels which cover and bring to their viewers not only games but also sports reviews, statistical game analysis, player updates and their performance reviews as well.

Most of these sport shows do compete against each other trying for greater viewerships and take major efforts for making this agenda a reality. With new interactive show formats, to more engaging, attractive and intelligent presenters to sometimes giving complete makeovers to the channel, they do everything to stay on top.

One particular news provider that made a huge influence on news viewing was in the year 2000 when Naked News was launched. The program was launched as a web based news service that featured a complete television newscast and ran 25 minute daily shows from Toronto. The highlight of this program was that the presenters stripped while they read the news and presented their segments.

Naked News began with merely one anchor, Victoria Sinclair, who presented all of the parts of the program. She continues to be a part of Naked News. Some of its initial success can be credited to the free viewership on the channel, which did become immensely popular even in the absence of a marketing strategy.

They were popularized by the word-of mouth medium and increased in numbers from one to eight female anchors. The show also introduced a number of guest anchors to help keep the format interesting. Following a crash of the internet boom, only one segment on the program could possibly be viewed for free and ultimately by 2004 the complete program was changed into a members only one without any segments accessible for free access.

The naked sports news presenters have also been extremely popular and have been featured in a number of tv programs and have been featured in many newspapers and magazines.